North of Noah

Started by a first-time mom, North of Noah was born out of the many ideas sprouted during the sleepy early mornings of maternity leave. While Elle's baby was lucky to receive many hand-me-downs, she'd find herself panic-buying jackets for her little one because suddenly his 0-3M coat was too small!

Welcome to North of Noah, vintage charm meets modern minimalism. Their collections are thoughtfully crafted to evoke nostalgia and simplicity. Rooted in sustainability and minimalism, they encourage mindful consumption—each piece is made to be cherished, reused, and passed down. They're also passionate about building a community of moms who embrace guilt-free motherhood, child-led learning, and the joy of reusing and repurposing.

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