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Uniquely Edmonton

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Under $5 Faves

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40% Off Marbled Unicorn & Label Ninja

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Christmas Buy 3 Get 4th Free

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The Fourth

The Fourth Gift Card

$20.00 CAD
$20.00 CAD
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STARTS ONLINE DECEMBER 24TH!

STORE CLOSING SALE

20% Off All Local Products

Shop before they're gone! Save 20% off all local products.

We will not be restocking local products after Christmas. Last chance to shop select Edmonton brands.

Only a limited number of Edmonton small businesses will continue at The Fourth online.

Starts online December 24th 6PM mst and in store December 26th. Discount automatically removed at checkout. Cannot be combined with any other offer, discount or promotion. All sales final.

30% Off All Maternity & Nursing Clothes

Save 30% off all maternity and nursing clothes.

Starts online December 24th 6PM mst and in store December 26th. Discount automatically removed at checkout. Cannot be combined with any other offer, discount or promotion. All sales final.

Gift Cards

Gift cards are valid in store until January 31, 2026.

Gift cards will continue to be valid online.

Questions about our store closing sale?

Email hello@the-fourth.ca or call/text 780-729-4144

Sale with New Markdowns!

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New Maternity & Nursing Arrivals

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Shop Maternity

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New Local Arrivals

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NEED HELP FINDING LOCAL PRODUCTS?

Local Products By Category

Baby & Kids

KIDS Clothing Accessories Dresses Tops Sweaters Pants Socks BABY Accessories Bibs Clothes Onesies Dresses Pacifier Clips Pants Rompers Tops Socks TOYS Sensory Toys Puzzles Loveys Plushies Crochet

Beauty

BEAUTY Bath Bath Salts Body Scrubs Bubble Bath Bath Bombs Bath Blister Tape Press On Nails Skincare

Home

HOME Bags Candles Decals Decor  Embroidery Kits Enamel Pins Keychains Magnets Nursery Room Sprays Puzzles Wristlets Trays

Jewelry

JEWELRY Earrings Bracelets Necklaces Ring Dishes Hair Claws Clips Headbands Scrunchies

Stationery

STATIONERY Bookmarks Books Cards Colouring Books Journals Notepads Prints Stickers Wax Seals

Amazing Deals

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Buy 5 Cards Get the 6th Free

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Jewelry & Trays Buy 3 Get the 4th Free

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All Baby Buy 3 Get 4th Free

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Hi friend!

I’m Iris, a mom of three wonderful girls in Edmonton, Canada. After being diagnosed with postpartum anxiety, The Fourth has been my way of finding my identity beyond that as a mom. I'm passionate about fashion, discovering new things and advocating for maternal mental health.

I’d love to help you with any questions you have. And please say hi! It’s always wonderful meeting new friends.

Learn more

20K Diaper Drive

Donate new and open box diapers at The Fourth for Edmonton's Food Bank!

Last year, we raised over 21,000 diapers and $3,700.

Learn more about 20K Diaper Drive

Shop Maternity By Size

XS S M L XL 2XL 3XL 4XL 5XL

Brands We Carry

Atelier Veronique B Boob Design Ella Bella Maternity Embrace Erro Eveline The Label Hatch Collection Hello Miz Joyleta Kindred Bravely MeMoi Mommy Bag Moon Mama New Genes Maternity Nin9 Clothing NOM Maternity Nothing Fits But Roolee Sonday The Label Soon Maternity Story Teller The Dairy Fairy Tilbea London 1822 Denim

Shop Nursing

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The Reason For Starting The Fourth